Channel 4 poaches Paramount’s £300m-plus TV ad sales business from Sky
Exclusive: Move is a big boost for Channel 4, days after it announced it is to cut 340 jobs Channel 4 has poached the Channel 5 owner Paramount’s £300m-plus TV advertising sales business from Sky, in a huge boost days after the broadcaster…
Read the full story at The Guardian Business ↗
ImpactNotable 33/100
Why it mattersRule-based estimate: no strong signals; trust 8/10.
RegionsUnited Kingdom
Published4 d ago (Tue, 15 Sep 2026 10:53:35 GMT)
RetrievedWed, 16 Sep 2026 00:30:43 GMT via rss
ClassifiedWed, 16 Sep 2026 03:31:10 GMT by heuristic
AuthorMark Sweney